This is a great little article posted by Rob Sieracki on the rocketclicks.com blog. It basically references what is noted in the adwords help : http://adwords.google.com/support/aw/bin/answer.py?answer=74246
It’s definitely something you should keep in mind.

Since June we’ve noticed a new “Search Query Match Type” on AdWords search query reports: “Broad (Session-Based)”. What is this newly reported match type and how does it affect advertisers?

Broad (Session-Based) Match Type Explained
Read the rest of this entry »

Technorati Tags: adwords, Google Adwords, pay per click, Ppc, search marketing

I wanted to take a few minutes and tell you about a new software product that’s, literally, tripling
and even quadrupling thousands of Google Adwords and Adsense publishers’ monthly earnings.

This new keyword software program allows you to plug in a root keyword and it will immediately generate thousands of highly profitable Adsense keywords. Heck, it’ll even create Adsense optimized web pages for you… but that’s really a side benefit of the program.

You can also monitor your Adwords competition to see which keywords are actually making them the most earnings each month… Then, you can steal their keywords and use them as your own!

The software even allows you to create your own Adwords ads and them upload them to your Google Adwords account, without even logging into your account.

Anyway, I won’t go into all of what the software can do in this email, but you can visit the URL below to watch several demo videos that the creator of the software has made.

If the videos and testimonials at the website don’t get you excited, I don’t know what will.

Anyway, visit below to have a look at the demo videos. Enjoy!

=> Keyword Elite 2.0

Technorati Tags: brad callen, keyword analysis, keyword elite, keyword elite 2.0, keyword tools

** Just received this from Perry Marshall – interesting read.

Subscriber Nick Neilson defines the two fundamental approaches to business as:

Arbitrage vs. Alchemy

Arbitrage means: Making the transaction happen a little more efficiently, a little more effectively. Shaving a few or a lot of pennies out of the deal. Getting more traffic for less money, sourcing the product at lower cost. Beating the competition in the apples vs. apples comparison.

Alchemy means: Creating value where none existed before.
Converting low-value commodities into high-value assets.
Turning lead into gold. Transforming desert sand into Pentium chips. Winning by creating an apples vs. oranges comparison.

Arbitrage has its place in the world, but victory ultimately belongs to the alchemists. Arbitragers are ALWAYS watching their back. Alchemists are always looking ahead.

The highest aspiration you can have in business is to be an alchemist.
Read More About Perry Marshall

** Update 8:09pm PST **

Things are back to “normal” here at ppcdeconstructed… at least as normal as they are going to get! Full blog functionality is back as far as I can tell and all links are working again. Please let me know if you find anything screwy!

Cheers and thanks for visiting. Again, sorry for the inconvenience!
Tav.

Just a quick post about a keyword tool I’ve been using for a couple days called Keyword Rockstar. I don’t like mentioning anything until I get a chance to use it and test it and suffice to say I’ve GOT to create a video demo of this thing as it’s pretty freaking nutty. I use a LOT of tools and I can honestly say this thing is going to replace a majority of them for sure.

Check out the video on Jon’s site if you’re interested HERE or click the pic below:

I’ll report more on it later for sure!